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Are you a stockbroker or investment advisor? If so, there are compelling reasons to offer socially conscious investments to your clients.
1) PERFORMANCE
As a group, socially conscious mutual funds have outperformed regular funds in the last 3,5, and 10-year periods. For example, the Green Century balanced fund was ranked #1 last year out of over 300 balanced mutual funds, and is rated 5 stars by Morningstar. In fact, many fund managers are adopting social screens as a safety mechanism, in the belief that companies that treat the environment, and their employees well will have fewer problems in the future.
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2) STANDOUT FROM YOUR
COMPETITION
Anyone can offer a mutual fund. Show your clients that you care about more than just making a buck-and when you retire, you can feel great knowing you made a difference as well as a living!
3) IT'S JUST THE RIGHT THING TO DO
Why not reward those companies that are good corporate citizens? Especially since, as we mentioned the returns are excellent.
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